Tuesday, 27 August 2013

Research project: What's in a name?

Today, at simply-communicate we have officially announced a new internal communications research project conducted in partnership with Rachel Miller from All Things IC.

The study is called “What’s in a name? What do you call internal social media?”.

The aim is to explore what kind of terms companies and individuals use when referring to the adoption of social media inside their organisations. Are we talking about internal social media? Social collaboration tools? Enterprise social networking? Social business?...

What do we actually mean by using these terms? What are the key trends and uses of social media inside our organisations?

We believe that getting a better understanding on these topics would be beneficial to our businesses.

For this reason, we have created a survey which is open to anyone with an interest on the subject and internal communications profession.

I hope you too, will take part in it, by giving your valuable view and sharing the survey with others who, like us, could be interested in and might benefit from the research.

The questionnaire is made up of 20 questions and takes around 10 minutes to complete.

A paper will the final results will be shared next month as well as findings discussed by Rachel Miller at our simply-communicate's flagship conference on Social Media Inside the Large Enterprise, SMILE London, on 23rd September.

Thank you very much in advance for your co-operation!

Let's all together bring forward the fascinating world of social media inside the large enterprise!